Thursday, May 13, 2010

Chris Kimball (ABC Stateline) on Journalism

Chris Kimball, University of Canberra Alumni and a journalist with ABC's "Stateline" program, talks to Robin and Annalise from the University of Canberra about getting started in journalism, sports sponsorship, and the use of social media.

Sunday, May 2, 2010

Social media and sport

We had a guest lecture today, from Leigh Blackall - Learning Commons Coordinator with UCNISS. Leigh specialises in the use of social media for educational purposes. He's adapted that somewhat to talk to us about what he sees in social media in sport.

Leigh's talk was audio recorded:

Audio on

In this lecture Leigh mentions:

Content Management Systems (CMS)

Our Media
Social bookmarking
Robin's interview with Ben Pollack - Canberra Raiders
Canberra Raiders website on the NRL CMS
Canberra Raiders Youtube channel
The Indian Premier League on Youtube
Canberra Raiders Wikipedia entry

Wednesday, April 14, 2010

Interview with Narelle Casey

Narelle Casey, Sponsorship Executive with the Canberra Raiders, talks about issues in sports sponsorship in this video interview conducted by Professor Robin McConnell at the University of Canberra.

Part 1 on Youtube

Part 2 on Youtube

Sunday, April 11, 2010

A-Z Samples of Key Considerations When Framing A Sponsorship Contract

The video raises some key points to consider when finalising a sponsorship contract with your sport organisation. The points made are for consideration when you are faced with finalising a sponsorship deal in your sport career.

Monday, March 29, 2010

No classes this week

Hi everyone

I hope everything is going well with the sponsorship proposals.

Please remember that there are no lectures or tutorials next week (i.e. Week Nine) as it is a week dedicated to you for your sponsorship field and activity work. You should have had a AFP police check made earlier in your uni career - if you have not had that could you please contact Sarah Ross of UC? If you are undertaking active work next week I can email you an Indemnification Form for the sport organisation that protects them if you are careless or negligent when having an accident there.

I interviewed Narelle Casey, Sponsorship Executive of the Canberra Raiders recently and it is still being edited by Leonard Low of the Teaching and Learning Centre. Len and Leigh Blackall (of NISS) did the filming. We shall post it as soon as we get it. Leonard's help has been great and added to the quality of the work you view.

As a matter of urgency, could you:

Please email me or text me or call me to let me know who is in your sponsorship proposal presentation group or if you are presenting individually. I will post the presentation timetable on Moodle. This is vital as we have obtained larger rooms for some weeks and not for others so I am thinking of alternatives to this - which depend upon how many groups and how many tutorial weeks we need for these. PLEASE CHECK MOODLE IN WEEK TEN FOR ROOMS AND TIMETABLE OF PRESENTERS!

We start the presentations the week after next, the week starting Monday 12 April - in Week 10. A staff member will draw lots and I will post the timetable for presentations on Moodle in Week 9.

The feedback from sport organisations has been very positive.

See you Tuesday 13 April.