Wednesday, April 14, 2010

Interview with Narelle Casey

Narelle Casey, Sponsorship Executive with the Canberra Raiders, talks about issues in sports sponsorship in this video interview conducted by Professor Robin McConnell at the University of Canberra.

Part 1 on Youtube

Part 2 on Youtube

Sunday, April 11, 2010

A-Z Samples of Key Considerations When Framing A Sponsorship Contract

The video raises some key points to consider when finalising a sponsorship contract with your sport organisation. The points made are for consideration when you are faced with finalising a sponsorship deal in your sport career.